AdWords investigation

1. I went to https://adwords.google.com/select/KeywordToolExternal
2. I found the top 5 keywords/keywords phrases on my blog are: blog, website, search engine, web and free.






3. Yes, the keyword tool worked well. Most of the keywords/keyword phrases that were found by the tool were the most important words, which related to my blog headlines, topics and contents. The only surprise is the keyword of “free”. Actually, I did not realize that I used this words so many times in my blog.

6. The graph below shows CPC and the estimated clicks per day.
The average CPC is $1.88, and estimated clicks per day are 7-10 times













7. $1.88(Average CPC)* 5(Amount of Keywords) * 22(Times of Clicks Per month) = $206.8(Monthly Budget)

8.













If I set my maximum CPC to $1.5, the average CPC will decrease, so the lowering CPC will decrease my AdWords position.
9. I will use the most relevant keywords/keyword phrases which also have a high CPC, and a strong CTR will result in a higher position for my ad. I will set the monthly budget to $400, and there are maybe more than 500 people visit my web site per month.